Google is trying the labels, which feature whether the substance of a page can be read shortly or less.
Google is trying two new labels in the search list:
- faster Read
- 5 Min. Read.
Short content can be helpful content.
For almost ten years, high-rise content: and 10x substance have been well-known ideas. To put it plainly, the thought behind both was that; length is strength.
Some SEO correlation studies appeared to back the idea because Page 1 of Google is full of articles at 1,000+ words.
However, word count is not a positioning sign. Furthermore, searchers have been becoming fed up with tapping on articles that examine the whole history of a point before finding the solution to their inquiry covered someplace in a 2,000+ word blog entry.
Axios has constructed a whole new system around savvy quickness.
Does that mean all long-form content is terrible? No.
In some industries, longer content is great, necessary, and acceptable.
There is likewise compelling reason need to return to your substance system as of now. Try not to alter or separate every one of your accounts so; that they make some perusing memories of 5 minutes or less.

Why do we care?
Any change Google makes to its SERPs can influence which locales get snaps and traffic, which makes this test one to watch.
If this test becomes a feature, it could have the main impact on recipe searches, for example, which are famously overstuffed.
It likewise checks out where you’d expect a short response or definition rather than a novella loaded with stories and digressions.